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New Haven Health Department’s new logo and website designed with the community and accreditation in mind.

The department needed a new logo that would resonate with the community and visually represent their mission, vision and values.

Accreditation

Designed to meet accreditation standards.

Navigation

Organized resources and built a menu that made it easy for users to find what they need.

Accessibility

Adjusted the reading level and included translations for all information.
vaxxed for covid-19

Seasonal awareness campaigns around COVID-19 and HIV vaccinations, and lead poisoning prevention resulted in

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impressions
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clicks
billboards, buses, trucks, TV, featured articles, social media

Social Media

Over the course of 1 year.
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Engagements
71% increase
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Links Clicks
53% increase
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Engagement Rate
504% increase
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New Followers
39% increase