By Jen Carmichael | Red Rock Branding – Your Purpose Driven Agency Garnering earned media is a way for a company, brand, or thought leader to build awareness and trust by having someone else tell its story. When a company talks about its own products or achievements, it’s inherently less credible. But when a respected […]
By Jess Mannering | Red Rock Branding – Your Purpose Driven Agency for Healthy People, Healthy Planet One thing I love (and sometimes dread) about working in social media? It never stands still. Every scroll, like, share, and comment shapes where we go next — and if there’s one truth for 2025, it’s this: brands
Top Social Media Trends of 2025: Insights from a Social Media Manager Who’s Seen It All Read More »
By Jen Carmichael | Red Rock Branding – Your Purpose Driven Agency I remember the exact moment it clicked.I was working as an associate editor at a technical trade magazine for the broadcast industry, covering a trade show in Las Vegas, when I found myself striking up conversation after conversation with publicists. They were pitching
From Editor to Publicist: Storytelling with a Purpose Read More »
