Client Press

Strategic PR That Gets You Noticed
At Red Rock Branding, we don’t just build brands – we make sure people hear about them. Our Public Relations services help clients earn meaningful media coverage that builds credibility, boosts visibility, and drives real results.
In a world overloaded with content, trusted press coverage still stands apart. A feature in a respected outlet — whether national, local, or industry-specific — gives your message the third-party validation audiences rely on.
Why it works:
- Press coverage boosts awareness and trust
- Features drive organic SEO and website traffic
- Publicity supports sales, recruiting, and fundraising
- Strategic storytelling reinforces relevance and respect


Whether you’re launching something new, entering a new market, or simply ready to be seen, Red Rock Branding brings the strategy, relationships, and creativity to get you press that performs.
Your story is newsworthy.
Client Press Coverage
We champion our clients by securing press coverage across multiple touchpoints—news outlets, podcasts, academic publications, broadcast interviews, digital platforms, and beyond.
The APT Foundation
As part of our “Let’s Break Barriers to Treatment” campaign in Greater New Haven, APT Foundation was featured in the following media to raise awareness, reduce stigma, and drive action around medication for opioid use disorder (MOUD). Press coverage includes APT Foundation’s participation in International Overdose Awareness Day.
APT Foundation Launches Campaign to Expand Urgent Access to Opioid Disorder Care | CT Buzz
WTNH Channel 8 – June 19, 2025
A ‘Public Health Emergency’: Since January, New Haven County Has Seen 68 Fatal Opioid ODs
Patch – June 23, 2025
WICC Radio Interview | Lynn Madden CEO/ President of APT
WICC “Melissa in the Morning” Radio Interview – July 2025
APT Foundation – WOW! Radio Interview with President/CEO Dr. Lynn Madden
WOW Radio – August 2025
CT LIVE – APT Foundation 09/10/25
NBC CT Live – 9/10/25
Overdose Awareness Day in New Haven
WTNH – August 2023
On Overdose Awareness Day, APT Foundation Provides NARCAN on The Green
Patch – August 2023
New Haven Wellness Resource Fair
WTNH – August 2025
Free health services, open mic offered at annual International Overdose Awareness Day event in New Haven
WTNH – August 2025
Mindmap
Our media outreach for STEP Learning Collaborative’s Mindmap campaign earned broad press coverage. We helped raise awareness across Connecticut about early treatment of psychosis, encouraging teens, young adults, and families to seek confidential support.
Mindmap Launching Throughout the State
WTNH
How Mindmap is Helping Young People Experiencing Symptoms of Psychosis
WTNH
Students Living with Psychois with Josina James and Dr. Nick Pinkerton
WTNH
Mindmap and InterCommunity Health Care
NBC CT Live!
A Statewide Collaboration for Early Detection of Psychosis in Young People
NBC CT Live!
Collaborating with LMHAs for Early Detection of Psychosis
NBC CT Live!
Identifying and treating psychosis in CT gets new push from expanded statewide program
Connecticut Public Radio, February 13, 2024
Michigan Minds
Red Rock’s public relations work for Michigan Minds focused on securing television features that underscored the value of early detection and treatment for first-episode psychosis, helping the organization reach more people in need and reduce delays in accessing care.Red Rock’s public relations work for Michigan Minds focused on securing television features that underscored the value of early detection and treatment for first-episode psychosis, helping the organization reach more people in need and reduce delays in accessing care.
Michigan Minds Campaign Aims to Tackle Early Psychosis
Live in the D
Bringing Awareness to Early Psychosis Treatment
EightWest (WOOD TV)
Michigan Minds Campaign Aims to Tackle Early Psychosis
Fox17 Morning Mix
Michigan Minds Campaign Aims to Tackle Early Psychosis
WILX Studio 10
Back-to-school psychosis awareness from Michigan Minds
Fox17 Morning Mix
Back-To-School Stress Can Trigger Early Psychosis, Expert Says
Live in the D
Clear Answers for Louisiana Mental Health (CALM)
For EPIC-NOLA and its advocacy arm, CALM, Red Rock drives media engagement by promoting their annual benefit, In My Mind, and showcasing the organization’s doctors and the importance of the early treatment of psychosis.
Psychosis Awareness Event featuring CALM clinical therapist Victor Onuoha
Fox 8
Tulane Psychiatry Department to Benefit from In My Mind gala
THE ADVOCATE AND NOLA.COM, OCTOBER 2, 2023
Tulane Psychiatry Department to Benefit from In My Mind gala
WebMD, March 22, 2024
Louisiana-inspired section
Nola.com, June 16, 2024
In My Mind 2025
FOX8, November 5, 2025
Matelex
Red Rock positioned Matelex in the media as a subject-matter expert and forward-thinking partner in environmental compliance, spotlighting its automatic leak detection technology as a cost-saving solution for reducing emissions and supporting more sustainable, compliant refrigeration systems.
Automatic Leak Detection’s Role in Climate-Conscious Refrigeration with David Reitz of Matelex and Tristam Coffin from Effecterra
“DID YOU KNOW?”- The ESCO HVAC Podcast – July 10, 2025
Tops Markets Installs Automatic Leak Detection Technology in 14 New York Stores
Perishable News – July 25, 2025
Tops Markets Deploys Automatic Leak Detection Tech
Progressive Grocer – July 2, 2025
Matelex at AHR EXPO 2025
HVARC Insider Online – March 28, 2025
Strategies for Smarter Refrigerant Management
ACHR News – February 28, 2025
AIM ACT Rule: Achieving Compliance with Existing Detection Methods Bylined Article Co-Authored by David Reitz, Gary Epstein, and Marion Lazzarotto
HVACR Business Magazine, November 2024
How EPA Refrigerant Rules Impact HVAC Compliance for Grocery Stores with David Reitz of Matelex and Ron Smith of Tops Markets
“DID YOU KNOW?”- The ESCO HVAC Podcast – Dec. 27, 2024
Innovation in Refrigeration
Hormel Foods – November 8, 2023
Matelex’s Pilot Program for US Food Retailers Up & Running Ahead of AIM Act’s 2024 Refrigerant Regulations
Refindustry Online — September 23, 2023